Homeowners, checked first

Homeowners we've already rung. Sent to you and nobody else.

We find homeowners in your area who want the work done, ring every one of them to check they're real, and send them to you and nobody else. You pay per homeowner. No retainer, no lock-in, nothing monthly.

One homeowner, one business. Never shared, never resold.

Sample for

Job docket · Fencing and decking

No. S-0417

Sample

Sarah T.

Carindale QLD 415204•• ••• 318

Wants done
38 m Colorbond fence, side and rear boundary, 1.8 m high
When
Before the end of January
Budget they said
About $7,000
Ballpark we gave
$6,000 to $9,500

Trade questions

Length
About 38 m
Material
Colorbond, Monument
Neighbour
Agreed, splitting the cost
Access
Side gate, gentle slope at the rear

Caller's note

Old paling fence is leaning. Wants it gone before the kids are home for the holidays.

  • Real number
  • Asked for a quote
  • Wants it done
  • In your area
  • Job can be done
  • Decision maker

Rung by PreBuild before it reached you. Sent to one business only.

The kind of job

01The problem

You don't have a work problem. You have a wrong-work problem.

Most trades aren't short of enquiries. They're short of the right ones.

The lead sites sell the same homeowner to four or five businesses and leave you racing the others to the phone. Half the people who fill in a form only wanted a price to compare. Every quote for a tyre-kicker is a night you didn't get paid for.

We do the part nobody wants to do. We ring them first.

The usual wayOne homeowner, sold four or five times.
1 homeowner5 businesses

You race the others to the phone. Half the people who filled in the form only wanted a price to compare.

How we do itOne homeowner, rung first, sent to one business.
1 homeownerWe ring first1 business: youNever shared. Never resold.

Six checks on the phone before anything reaches you. If one turns out wrong, we replace them.

Fig. 01Shared, or sent to oneThe same homeowner, two ways.

02Before you buy

Three questions to ask before you buy a single lead

  1. Q1

    Who checks the lead before I get it?

    We do. A person on our team rings every homeowner before anything reaches you.

    WHO RINGS: CONFIRM (D2)
  2. Q2

    What do I actually get?

    Their name, number and address, what they want done, when they want it done, what they said about budget, and the ballpark price we gave them.

  3. Q3

    What happens when it's a dud?

    If they aren't who we said they were, we replace them. No forms, no argument.

03How it works

How it works

SampleShown for Fencing and decking, with a made-up homeowner to show the steps.

  1. Fencing and decking quotesSponsored

    Fence leaning or falling over?

    Tell us the length and what you want. Get a ballpark, then a local fencer quotes it properly.

    Get a ballpark

    01

    We run ads in your area.

    For the work you want more of, in the suburbs you cover.

  2. PreBuild calling

    S

    Sarah T.

    Carindale QLD 4152

    03:42

    02

    A homeowner fills in a form. We ring them.

    Every enquiry gets a phone call from us before it goes anywhere near you.

  3. On the call

    • Real number
    • Asked for a quote
    • Wants it done
    • In your area
    • Job can be done
    • Decision maker

    Plus the questions for Fencing and decking.

    03

    We check six things.

    A real number. Asked for a quote. Wants the job done. In your area. The job can be done at their place. They make the call.

  4. Job docket6/6

    Sarah T.

    38 m Colorbond fence, side and rear

    WhenBefore the end of January

    We gave$6,000 to $9,500

    Sent to one business

    04

    They go to you and nobody else.

    You get their details by text and email. You ring them within the hour and quote the job.

Fig. 02From the ad to your phoneFour steps, one homeowner.

04The check call

The check call, word for word.

Every homeowner gets this call before their details go anywhere. The same six checks each time, plus the questions for your trade.

CONFIRM WORDS AGAINST THE CALLING SCRIPT (D2)

Show the call for

The kind of job

Sarah T.Check call

PreBuild

Hi Sarah, thanks for filling in the form. You asked about the 38 m Colorbond fence, side and rear. Is that right?

Sarah

Yes, that's the one.

PreBuild

Good. A few quick questions first.

Roughly how many metres (or square metres for a deck)?

For a boundary fence, has your neighbour agreed?

How is the access, and is the block flat or sloping?

Sarah

About 38 m. Neighbour is happy to go halves. Side gate is 1.2 m wide and the back slopes a bit.

PreBuild

Thanks. Rough ballpark: $6,000 to $9,500. That's a guide only. The real number comes from the business that can come out and measure up.

Sarah

Okay, that helps.

PreBuild

One local business will ring you. Nobody else.

Sample

Ticked off on the call

  1. They answer on a real number
  2. They asked for a quote
  3. They want the job done, not just a price to compare
  4. They are in the area you cover
  5. The job can be done at their place
  6. They are the one making the call
Fig. 03The check callShown for Fencing and decking, with a made-up homeowner.

05What lands on your phone

What lands on your phone.

  • Their name and number
  • Their address
  • What they want done
  • When they want it done
  • What they said about budget
  • The ballpark price we gave them

Job docket · Fencing and decking

No. S-0417

Sample

Sarah T.

Carindale QLD 415204•• ••• 318

Wants done
38 m Colorbond fence, side and rear boundary, 1.8 m high
When
Before the end of January
Budget they said
About $7,000
Ballpark we gave
$6,000 to $9,500

Trade questions

Length
About 38 m
Material
Colorbond, Monument
Neighbour
Agreed, splitting the cost
Access
Side gate, gentle slope at the rear

Caller's note

Old paling fence is leaning. Wants it gone before the kids are home for the holidays.

  • Real number
  • Asked for a quote
  • Wants it done
  • In your area
  • Job can be done
  • Decision maker

Rung by PreBuild before it reached you. Sent to one business only.

PreBuildText message

Today 9:14 am

New homeowner from PreBuild Sarah T. · Carindale QLD 4152 38 m Colorbond fence, side and rear When: Before the end of January Budget: About $7,000 We gave: $6,000 to $9,500 Ring within the hour: 04•• ••• 318 Full notes are in your email.

Email: Sarah T.The full docket, the caller's note and the six checks.
Sample
EmailSample

PreBuildTo you · 9:14 am

New homeowner: Sarah T., Carindale

Wants done

38 m Colorbond fence, side and rear boundary, 1.8 m high

Trade questions

Length
About 38 m
Material
Colorbond, Monument
Neighbour
Agreed, splitting the cost
Access
Side gate, gentle slope at the rear

Caller's note

Old paling fence is leaning. Wants it gone before the kids are home for the holidays.

  • Real number
  • Asked for a quote
  • Wants it done
  • In your area
  • Job can be done
  • Decision maker
Fig. 04What lands on your phoneThe docket, the text and the email. Shown for Fencing and decking.

Also asked for Fencing and decking

  • Roughly how many metres or square metres?
  • Which materials?
  • For a boundary fence, has the neighbour agreed?
  • What are the access and slope like?
  • When do they want it done?
We quote them high and vague, so there's room underneath for you. You'll never turn up to someone who's been promised a price you can't do.

06The guarantee

If they aren't who we said they were, we replace them.

If any of the six checks turns out wrong when you ring them, tell us and we'll replace them. No forms, no argument.

  • They answer on a real number
  • They asked for a quote
  • They want the job done, not just a price to compare
  • They are in the area you cover
  • The job can be done at their place
  • They are the one making the call

You ring them

What we replace

  1. Any of the six checks turns out wrong
  2. You tell us
  3. We replace them. No forms, no argument.

What we don't replace

  1. A homeowner who was exactly who we said
  2. and went with someone else.
  3. That one's yours to win.

If we charged on the jobs that landed, the businesses who quote well would end up paying for the ones who don't.

Fig. 05The guarantee, drawnTwo tracks from the same phone call.

07Side by side

Three ways to get work, side by side.

Buying shared leads

The lead sites

Who else gets the homeowner: Four or five other businesses.

Rung before you ring them: No. You race the others to the phone.

What you pay for: A homeowner sold four or five times.

Lock-in: Ask before you buy.

Running your own ads

Your brand, your ad account

Who else gets the homeowner: Nobody. Every enquiry comes into your own system.

Rung before you ring them: No. You answer the cold enquiries yourself.

What you pay for: The ads, in your own account.

Lock-in: None when we run them.

Checked homeowners

What this page is about

Who else gets the homeowner: Nobody. One homeowner, one business.

Rung before you ring them: Yes. Every one, by us, on six checks.

What you pay for: Each homeowner you take.

Lock-in: None. No retainer, nothing monthly. Pause any time.

Fig. 06Three ways to get workShared leads, your own ads, checked homeowners.

Some businesses take checked homeowners and run their own ads as well. We'll tell you which makes sense on the call.

Ads, run for you

08How pricing works

One price per homeowner, set by your trade and the size of the job.

You'll know your exact price before you pay anything.

No retainer, no lock-in, nothing monthly. You pay for the homeowners you take, and you can pause any time.

How the money works

From yes to your first homeowner

  1. You say yes

  2. A small deposit to get started.

  3. Change your mind before the first one lands and we'll refund you in full.

  4. We send your first homeowner. You go and quote them.

  5. Happy? You pay the balance.

Fig. 07From yes to your first homeownerNo amounts here. Yours come on the call.

09Do the maths

What is one homeowner worth to you?

Put in your own numbers. We show none of ours here.

Profit on each job you win

$4,500

You could pay up to

$1,350

per homeowner and still make money on every job you win.

This uses your numbers, not ours. It's a guide to the maths, not a promise of results.

Fig. 08What one homeowner is worthYour numbers, not ours.

Who this is for

  • Residential trades and builders who quote homeowners directly
  • Jobs worth $5,000 or more
  • Businesses with room for more work, and someone who can ring a homeowner within the hour

Who this isn't for

  • Jobs under $5,000. The maths doesn't work, and we'd rather tell you now.
  • Work that comes through builders or head contractors rather than homeowners
  • Emergency callouts, where speed matters more than checking
  • Anyone after the cheapest lead going. Ours cost more because every one gets a phone call.

10Where we're running

Where we're running

Homeowners coming through now: fencing and decking, Brisbane. Every other trade: taking on businesses. Tell us your trade and area.

STATUS BY TRADE AND CITY (D4)

One homeowner goes to one business. We never promise a whole area to anyone.

Fig. 09Check your areaTrade and postcode.

Want to see if it works in your area?

A quick call to find out what work you want more of, how many you could take on, and whether the maths works for you. If it doesn't, we'll tell you.

Book a quick call

About 20 minutes. Phone or video.

About 20 minutes
Phone or video

Book a quick call